what are the types of digital marketing?
Digital marketing can be broadly broken into 8 main categories including Search Engine Optimization, Pay-per-Click, Social Media Marketing , Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics, and Affiliate Marketing . What Is SEO / Search Engine Optimization? SEO stands for “search engine optimization.” In simple terms, it means the process of improving your site to increase its visibility when people search for products or services related to your business in Google, Bing, and other search engines. What Is PPC? PPC stands for pay-per-click , a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. what is the SMM (social media Mark...